What Happens When the Science Communicator Becomes the Skeptic
I have always believed in vaccines — until the day I had to actually decide, alone, for someone else entirely.
Perspectives, Risk, Trust & Doubt
Trust & Doubt
Why don’t people trust the science? Doubt, hesitancy and the many ways trust breaks down long before the data arrive.
Perspectives, Trust & Doubt
The Merchants of Doubt Do not Question Science. They Make You Question It.
How the merchants of doubt learned to weaponise scientific language — and what we can do about it.
Perspectives, Risk, Trust & Doubt
The Ghost in the Room: How WHO, CDC, and ECDC Are Talking Around the Pandemic Nobody Wants to Mention
A look at what institutional risk communication looks like five years after the pandemic that nobody wants to name again.
Perspectives, Trust & Doubt
Some Lessons in Health Communication Come with Ice Packs
Before people trust the science, they often need to trust the system, the messenger… and the reality behind the message.