The Vault
Welcome to The Vault — a quiet corner of the internet where the good stuff lives.
Everything here is free, but if it sparks something in your brain, pass it on.
Great ideas hate being lonely.
Images generated with AI (OpenAI)
The Day My Students Destroyed a Perfectly Good Poster
Risk is not a single concept, and it does not travel in a single language. How we talk about it depends on our disciplinary background as much as on our audience — and many communication gaps start long before we begin to adapt our message.
From Boomers to Gen Alpha: How Internet Generations Think — and Why We Keep Misunderstanding Each Other
A belt in a shop. A lost look from an 18-year-old assistant. And a realization: we don’t just speak different languages — we think through different operating systems. From Boomers to Gen Alpha, this article explores how internet generations shape the way we search, trust, and understand information — and why simple words are not always enough.
Risk is never neutral (and neither are we)
Risk is not a single concept, and it does not travel in a single language. How we talk about it depends on our disciplinary background as much as on our audience — and many communication gaps start long before we begin to adapt our message.
Colour free ebook
This isn’t a manual. It’s a reminder: colour is never just colour.
It’s culture, power, habits, identity — basically, us. This book comes from serious research and takes a very unserious route.
Read it if you like learning whilela ughing and feeling just a little bit uncomfortable.
Marketing for Scientists Who Hate Marketing
Marketing can create needs, and that phrase makes scientists understandably nervous. In science communication, the ethical version of “creating need” is not inventing urgency—it’s revealing relevance.